Sales Management Public Training Classes

This post is also available in: Melayu

Sales Management

Upcoming Classes:

• 21st to 22nd May 2025 | Wednesday & Thursday
• 1st to 2nd September 2025 | Monday & Tuesday

This Sales Management training is a two-day coaching workshop on how to manage sales results:

• How to set sales and marketing KPIs and metrics
• How to track and measure sales readiness activities
• Lear how to identify risks and opportunities to the sales plan
• Learn how to manage risks to the sales plan

Click the button below to contact Kognifi Customer Service (+6011-6353-3599) on a working day (Mon-Fri, 9am to 5pm) for your enquiry on training course classes.

Chat on WhatsApp

Days Left to Workshop Date

Course Instructor

Logarajah Thambyrajah

• Supported peers and led global cross-functional teams
• 30 years of Sales and Marketing experience lessons learned

Full Marketing and Management Skills Trainer Profile

Sales Management Training Schedule

• Workshop days: 2 days
• Time: 9:00am to 5:00pm
• Coffee and Lunch Breaks

Sales Management Workshop Day 1

Module 1 – Sales and Marketing Key Performance Indicators (KPI) and Metrics

This module will introduce participants to goal setting and managing results with Key Performance Indicators (KPIs) and metrics. 

Participants will learn how to link these metrics to sales and marketing activities.

Topics

• Sales Goal Setting
• Sales Objectives and Key Results
• Key Result Areas and Proposed Initiatives
• Sales Key Performance Indicators (KPI) and Metrics
• Sales Activities to Achieve KPIs
• Visual Dashboards to track KPIs

• Key Performance Indicators and Metrics · Lecture
• Marketing performance data collection and actionable data visualization · Workshop
• Presenting the sales and marketing visual dashboard · Group Activity

Module 2 – The Go To Market (GTM) Implementation Plan

This module will guide participants on how to sequence activities, resources and costs for Go To Market (GTM) readiness in the sales territories.  

This will focus on sales and promotions materials,  timelines, resources, performance checklists and reporting progress towards the GTM kickoff dates.

Topics

• GTM Activities and Planning
• Plan of Action (POA) and Sales Campaign Launch
• Sales Collateral Readiness
• Sales Training Readiness
• Sales Funnel and Pipeline Expectations
• BMS and Reporting Expectation on Sales Reps
• Call Observation and Checklists
• Sales Coaching Plan

• The GTM campaign planning process · Lecture
• Listing the activities and campaign creation plan and costs · Workshop
• Presenting the GTM readiness activities · Group Activity

Sales Management Workshop Day 2

Module 3 – Identifying Sales and Marketing Risks and Opportunities

This module will introduce participants to goal setting and managing results with Key Performance Indicators (KPIs) and metrics. 

Participants will learn how to link these metrics to sales and marketing activities.

Topics

• Opportunities and Risks to the Sales KPIs
• Seeing Emergent Risks in Sales Activities and Sales Pipelines
• People and Skills Issue Identification
• Competitors and Competitive Risks
• Reporting and Feedback Issues
• Risk Identification Frameworks
• The Johari Window For Sales
• Root Cause Analysis
• SWOT Analysis

• Sales and marketing risk and opportunities identification · Lecture
• Learning how to qualify risks and opportunities · Workshop
• Presenting the sales risks and opportunity register · Group Activity

Module 4 – Mitigating Sales and Marketing Risks and Contingency Measures

This module will introduce participants to managing the sales performance risks.  Participants will learn how to create action plans to mitigate risks and contingency plans to take to recover from the risk and stay on plan.

Topics

• Risk Responses
• Mitigation Actions
• Contingency Actions
• People Management
• Command Center Dashboards
• Monitoring Performance
• Sales KPI and Metrics
• Recovery Plan

• The sales and marketing command center structure · Lecture
• Getting started with structuring the sales and marketing command center · Workshop
• Presenting the sales and marketing command center plan · Group Activity

Sales Management Public Workshop Dates

• Date: 21 to 22 May 2025
• Venue: Kognifi Office, Phileo Damansara 1, Selangor
• Time: 9:00am to 5:00pm

Sales Management Public Workshop Prices

• Individual Price: MYR 3,500 per person
• Group Price: To discuss based on pax

Call or WhatsApp +6011-6353 3599 (9am to 5pm, Mon-Fri)

Sales Management Survey

Please help me fill out this survey by scanning the QR Codes below.

This survey aims to collect feedback from sales leaders about the challenges and pain points they currently face in their roles.

Your input will help us better understand the issues sales leaders encounter and develop effective solutions to address these challenges.

The survey should take approximately 10 minutes to complete. Your responses will remain anonymous and confidential.

HRDF (HRDCorp) Claimable Training Course

• This course training is an HRDCorp Claimable Course
• Can claim HRDF reimbursement from employer levy paid to HRDF
• This training course is an approved registered program with HRDCorp

HRDF (HRDCorp) Registered Training Provider

• This workshop organiser, Kognifi Sdn Bhd, is an HRDCorp registered training provider
• This training course is an approved registered program by Kognifi Sdn Bhd with HRDCorp

Contact Kognifi For More Details

Click the button below to contact Kognifi Customer Service (+6011-6353-3599) on a working day (Mon-Fri, 9am to 5pm) for your enquiry on training course classes.

Chat on WhatsApp

Or send in the booking form below: